Introduction
Park SiHyun (박시현), also known in the music scene as DJ Siena, is a South Korean racing model who gained recognition through major motorsports events, auto shows, and combat sports promotions. Born in 1987 in Seoul, she became widely known for her work as a racing model during the golden era of Korean motorsports exhibitions and promotional events.
Her career expanded across multiple entertainment sectors including auto shows, gaming conventions, and mixed martial arts promotions. With a youthful appearance and glamorous presence, Park SiHyun became a familiar face at events such as the Seoul Motor Show and Super Race Championship, where racing models play an important role in fan engagement and brand promotion.
In addition to modeling, she later transitioned into the music scene under the name DJ Siena, showcasing another creative side of her career. Her long-running presence in the Korean promotional modeling industry reflects the evolution of motorsports culture, exhibition modeling, and entertainment branding in South Korea.
Profile
Full Name : Park SiHyun
Native Name : 박시현
Stage Name : DJ Siena
Also Known As (AKA) : Park SiHyun, DJ Siena
Nationality : South Korean
Profession : Racing Model, Promotional Model, DJ
Industry Category : Motorsports Promotion, Event Modeling, Music Performance
Years Active : 2007–Present
Basic Information : South Korean racing model known for motorsports events, exhibitions, and combat sports promotions.
Date of Birth : August 31, 1987
Age : 38
Birthplace : Seoul, South Korea
Height : 168 cm
Measurements : 34-24-35 in (approx.)
Zodiac Sign : Virgo
Blood Type : A
Latest News
Park SiHyun continues to remain active in entertainment and event appearances while also performing as DJ Siena in club events and promotional shows. Her earlier work as a racing model remains widely archived in motorsports and auto show communities.
Career
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Park SiHyun began her professional career in the late 2000s during a period when racing models were a major part of Korean motorsports culture and exhibition events. Her early appearances included promotional work at racing competitions and large-scale automobile exhibitions.
One of her early career highlights came in 2007 when she participated as a racing model for the Super Race Championship representing GM Daewoo. This role introduced her to a wider audience within the Korean motorsports scene.
Her visibility increased significantly through appearances at the Seoul Motor Show, one of the largest automotive exhibitions in Asia. During these events, she represented major automotive brands and interacted with fans, media, and industry professionals.
Between 2009 and 2011, Park SiHyun worked as a racing model for EXR Team106 in the Super Race Championship, further solidifying her reputation within the motorsports promotional circuit. Her work also expanded beyond motorsports into gaming conventions and entertainment media appearances.
In combat sports promotions, she also appeared as a road girl for ONE FC events, contributing to the visual presentation and promotional atmosphere of international mixed martial arts events.
Later in her career, she expanded her creative activities into music performance under the name DJ Siena, performing at entertainment venues and special events.
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Career & Achievements
Agency / Management : ONE FC (Event affiliation)
Debut : 2007 Super Race GM Daewoo Racing Model
Notable Works : Seoul Motor Show Model, Super Race Championship Model, ONE FC Road Girl
Brand Collaborations : Hyundai Motor Company, Chevrolet
Magazine Features : Automotive event media, promotional coverage
Runway Appearances : Motor Show promotional runway presentations
TV / Media Appearances : XTM Love Survival, Cookie Health TV “S의 비결”
Awards & Recognition :
2013 Asia Model Festival Awards – Racing Model Award
2014 Korea Racing Model Awards – Motor Show Best Model
Career Highlights :
Super Race Championship promotions, Seoul Motor Show modeling, ONE FC road girl appearances
Biography
Early Life
Park SiHyun was born in Seoul, South Korea, and grew up during a time when the country’s automotive and entertainment industries were rapidly expanding.
Acting Career
She made occasional appearances in television programs and entertainment segments related to modeling and lifestyle content.
Gravure Modeling Career
Her primary recognition came from racing model and promotional modeling activities at motorsports events and exhibitions.
Filmography
Music Video – Juseok Hip-Hop Music Video
Music Video – ONE-X “Don't Worry”
Stage Performances
Event appearances, auto shows, and later DJ Siena live DJ performances.
Personal Life
Park SiHyun has described herself as more introverted than her energetic public image suggests. In interviews she mentioned enjoying relaxed casual fashion outside of work and spending time at cafes to organize her thoughts and recharge.
Fashion Style
Fashion Style : Glamorous event styling, motorsports promotional fashion
Visual Signature : Youthful appearance and confident stage presence
Public Image : Professional racing model with a friendly and energetic image
Cultural Influence : Part of the Korean motorsports racing model culture of the late 2000s and early 2010s
Personal Details
Education : Private
Languages : Korean
Hobbies : Visiting cafes, meeting friends, outdoor exercise
Special Skills : Event presentation, promotional modeling, DJ performance
Personal Interests : Music, lifestyle culture, fitness
Fun Facts
Fun facts : She originally wanted to become a road girl and later accepted an offer from a combat sports promotion.
Behind-the-scenes notes : Despite her confident stage image, she has mentioned being naturally shy and introverted.
Lesser-known details : She prefers exercising outdoors along the Han River rather than in a gym.
SNS
Other Platforms : Daum Cafe, Facebook
Image Source : SNS